Interview
Econoprint: continually diversifying marketing services
...Neil at Econoprint was able to deliver just that. “It encompasses our Exswift branding perfectly, whilst being simple and fast for our end user – our online sales have doubled...
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News
Building a retail network at Essar
...into the market. The new branding is refreshing and welcoming to consumers, whom have commented favourably on the site’s new look.” The Essar Group already has significant expertise in the...
News
Top 50 Indie site wins for JET
...introduced JET ULTRA, JET’s new range of premium fuels, and features the eye-catching ultramarine blue branding and pole sign displaying all four fuel grades. “JET was the obvious choice of...
News
Refresh for Phillips fuel brand in new TV campaign
...In February 2019 JET debuted a new image programme for its fuel brand including updated logos, modern forecourt image and bright LED lighting. This was followed by the rebranding of...
News
In pole position
...branding now encompasses the entire motorsport, automobile, corporate and circuit/venue aspect of racing in both the UK and across Europe. “Combining quality of product with the highest level of trackside...
News
Essar – new roadside development
...will provide the local community with all of their daily shopping needs in one convenient location, coupled with the clean and fresh new Essar branding. We can see the Moulsford...
News
A Mini Christmas present
...new Mini Cooper – in Gulf’s recent forecourt promotion. Liveried in the iconic blue and orange Gulf branding, Ian Jackson collected the car from Haugh’s Filling Station in Denny, where...
News
Big logistics companies pledge support for Veterans into Logistics
...Hardie I-Save demonstrator In April, the charity was delighted to see the Veterans into Logistics logo and branding on PLATINUM PARTNER, Thomas Hardie’s Volvo I-Save demonstrator truck. They kindly named...
News
LWE launches VEHESTA as the vehicle energy station of the future
...that this needed re-branding and developing and the result of this is the VEHESTA – VEHICLE ENERGY STATION.” The VEHESTA is the product of LWE’s work to bridge the gap...
News
Par Petroleum’s charity tanker hits the road to raise funds
...the family-run North-East based fuel distributor has wrapped one of its articulated fuel tankers in the charity’s distinctive branding. The 44-ton Scania truck hit the road in July and will...
News
TOTY 2022 Runner Up: Craggs – a next generation tanker
...are proud to have featured our local area on our trucks since we launched over a decade ago. However, as our business is evolving and expanding, our vehicle branding is...
News
HGV fleet operators to benefit from enhanced fuel bunkering services
...for added security and consistent branding on and off the road. Fuel transactions using the Bunkerplus fuel cards are automatically recorded for reporting on an online account management platform called...
News
Unveiled! Fuel Oil News Tanker of the Year winner for 2023
...Campus and Jones we began the challenge of rebranding our entire fleet as well as investing in 11 new ones with more to follow from Road Tankers Armagh and Delaney...
News
Changes at Simon Storage
...our European terminal network will strengthen brand recognition and the marketing of our integrated suite of storage services. It also creates a stronger branding affiliation with Inter Pipeline which continues...
News
New look JET forecourt design – a welcome improvement
...Oliver Müller, JET’s retail business manager. “Over the past 12 months, we’ve been working on an initiative to refresh our forecourt branding, make our sites more distinctive, support our dealers...
Interview
In Conversation with The Oil Lady
...about rebranding but couldn’t bring myself to change the logo. It’s so distinctive, it’s my brand.” Fuel Oil News would have to agree! It’s still a male-dominated business Discussing the...
News
Adler and Allan’s one-stop-shop is good news for customers
...transition to the combined name ‘Flotech Performance Systems’ started on 1 October, and customers may notice vehicles and personnel with both Adler and Allan and Flotech branding. Charles Price, fuel...
News
CLH Group evolves to Exolum
...energy transition, the digitalisation of activities and the fight against climate change. This rebranding is due to the need to adapt to the new environment and to transform the company...