In the current age of austerity, every business must respond to short-term challenges, but should also look toward the longer term.

At an industry wide level, better communication is required about the collective contribution to the economy and local communities, and to position oil as a modern, highly efficient, and environmentally responsible fuel choice.

Oil to remain at the heart of the economy across Ireland

Speaking on behalf of one of his clients, Carbery Plastics, John added: “Having been around for 35 years, this isn’t the first economic downturn that Carbery has experienced, and it’s unlikely to be the last. However, an upturn is sure to arrive, and oil will remain at the heart of the economy across Ireland. Carbery continues to invest for the future, as experience shows that when the market improves, those which have continued to progress during tough times will be better placed to prosper. The company is in the midst of its biggest new product development initiative for many years, and continues to grow inEurope. Closer to home, a new oil tank installer scheme is being launched, and the on-site tool manufacturing business is set for expansion.”