The new creative celebrates the people and communities at the heart of the brand’s UK forecourt network, highlighting the everyday human connections that keep drivers refuelled and on the road.
Shot on a full-scale rotating set, the advert’s three “acts” capture familiar moments – from the morning school run to a weekend road trip – reinforcing the campaign’s message: “For every journey, there’s a JET.” The handcrafted approach mirrors the brand’s emphasis on authenticity and local service.
Customers can ‘hit the jackpot’
Building on that community-focused theme, JET has also launched ‘JET Journey Jackpot’, a three-week forecourt promotion running until 9 November 2025, offering drivers the chance to win a Toyota Yaris Hybrid worth £26,495. Customers simply need to fuel with £10 or more at any participating JET Service Station and upload their receipt at jetlocal.co.uk/journeyjackpot. (Full terms & conditions can be found at Journey Jackpot – Terms & Conditions – JET).
Áine Corkery, Manager, Brand, UK Marketing at Phillips 66 Limited, said:
“JET has always been a driver-first brand. Journey Jackpot is another way to give something back to loyal customers while making their everyday journeys that little bit more exciting.”
Together, JET Carousel and Journey Jackpot reflect JET’s ongoing commitment to community, customer connection and keeping Britain’s drivers moving.
Images provided by JET