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Gulf announces partnership with Silverstone Circuits
“We are impressed by Silverstone’s vision to become a year-round leisure destination and see great long-term potential from this agreement,” enthused Craig Nugent, head of dealer sales at Certas Energy.
“It also enables us to align our Gulf brand with one of the world’s leading race circuits and showcase the quality and performance capabilities of Gulf fuels.”
The forecourt within Silverstone Circuits National Paddock has been extensively refurbished to meet the future needs of the circuit and its range of fuels now includes unleaded, Gulf’s premium fuel grade Endurance, Gulf 99 Octane Track unleaded and Gulf 102 Octane specially blended racing fuel formula for even greater performance.
Gulf was supported by retail technology specialists, HTEC who supplied and installed the outside payment terminal, POS and back office system, allowing the site to operate a 24- hour service.
Investment within Silverstone Circuit is ongoing and includes ‘The Silverstone Experience’, a new technology driven and interactive visitor attraction due to open in 2019, as well as development of Silverstone’s premium meeting and accommodation facilities.
“This is a partnership between two companies with a rich motor racing heritage and a strong commitment to the future,” added Lee Thomas, procurement and contracts manager, Silverstone Circuits.
“Our forecourt has now been refurbished to meet future demand from both the racing fraternity and motoring public. The Circuit’s entire fuel needs are now serviced by Certas Energy and Gulf and we hope that this is the start of a strong relationship that in time will extend well beyond the supply of high quality fuels.”
gulfoil.co.uk/retail/