Opinion
Transitioning from oil to renewables – cost or investment?
...value. At the same time, Neste’s brand is growing in value. According to Brand Finance, in 2020 Neste was the third most valuable Finnish brand and the second fastest growing...
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News
Valero brand enters the UK fuel retail market
...under the Valero brand. The company has a long and successful history of retail fuel in the US and Mexico, with over 6,000 outlets representing the brand. It’s the world’s...
News
New business innovates fuel transportation
Focused on the development of vehicle-mounted transport solutions and fuel systems for the fuel transportation market, Ingersoll Rand Transport Solutions (IRTS) has been launched following the merger of Ingersoll Rand,...
Interview
Highland Fuels, proud of fuel distribution heritage but future focussed
...as Catriona adds: “The Highland Fuels brand is well known and hugely trusted with good brand recognition, so it made total sense to have a range extension.” With the customer...
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News
A lubricants package that delivers
...own brand equity with a quality UK manufactured product bearing your name. Not having its own brand, Euro Oils will never be in competition with yours. Euro Oils acts as...
News
Suttons Group updates its brand identity
...the brand identity did not. “It has been 30 years since we last looked at our brand. Although we are rightly proud of our heritage and are proud to have...
News
Refresh for Phillips fuel brand in new TV campaign
...‘Don’t let filling up slow you down’. The ‘Keep on Moving’ campaign is the latest activity in an ongoing brand refresh for JET – the fuel brand of Phillips 66....
Interview
DCC on ambitions for Ireland and energy transition
...“DCC, the brand, is very much our corporate brand from an investor point of view,” Eddie explains. We don’t bring the DCC brand to the consumer end, we tend to...
News
DCC Oil Ireland rebrands to Certa Ireland
DCC Oil Ireland has announced a rebrand to Certa Ireland with all its consumer-facing brands adopting the new Certa brand. The company has grown through acquisition over the past three...
Interview
Northern Energy: fuelling communities for 90 years
...are delighted with the end results: “The feedback from customers has been overwhelmingly positive. I am confident that our new brand and understanding of our brand values is helping us...