Independent Kettlewell Fuels celebrates 30 successful years in business

In spite of the energy sector’s complex market structure, changing consumer buying behaviours and the growth of new fuel options, the company has weathered two recessions robustly and is continuing to grow.

The secret to its resilience and development is the high level of service offered to customers as Janet Kettlewell confirms:

“We’re so pleased to be celebrating our 30th year. The business is evolving constantly with ongoing planned investment in the latest customer management systems and our versatile delivery fleet, which includes baby four-wheelers, making deliveries to our rural customers easy.

“Although the business has advanced, we still take a very personal approach to customer service. Committed to service improvement, our efficient, knowledgeable team ensures customers have all the advice and information required at all times. Each and every team member is a valuable asset to our business and we’re very proud to be a local employer. Furthermore, part of the business’ development programme has involved reviewing and identifying opportunities to enhance the customer experience. This includes working with third parties to provide add-on services such as tank maintenance and installation.

“We understand the sectors in which we operate inside out and our local experience safeguards a sophisticated knowledge of our customers and locations, which, in this highly competitive environment, is imperative. As is providing a professional, reliable delivery service. Our on-site fuel storage facility ensures we’re in a position to respond to customer requests effectively and swiftly.”

Growing and evolving in a changing market, Kettlewell Fuels will be celebrating its 30th year in business throughout 2017

An integral part of the community

As a local supplier, distributing oil to customers across North Yorkshire’s towns and rural areas, Kettlewell Fuels believes it is important to be an integral part of the community. The company is heavily involved with community initiatives and charities across the region, attending and supporting numerous local events.

To mark Kettlewell Fuels’ evolution and  to celebrate its 30th year in business, the company has launched a new identity and website.

The new brand retains its familiar colours but with an updated logo, making it instantly recognisable and user friendly across different media; above all it reflects the company’s Yorkshire and rural roots with the introduction of new brand characters (shown below) to help communicate the company’s values.  Alongside this the business’ website has been redesigned and updated and will host all the latest energy-related news as well as useful efficiency and maintenance advice for customers.

Always looking to fine tune its processes and operations, Kettlewell Fuels recognises that by placing the customer at the centre of its business, the company will continue to evolve and grow in spite of these changing times and the challenges this extremely competitive market presents.

“We congratulate Kettlewell Fuels on reaching their 30-year anniversary,” said Mark Todd, wholesale business manager at Phillips 66, which owns the JET brand and the Humber Refinery.

“Janet and Trevor Kettlewell are well-respected within the UK fuel distribution industry, and Phillips 66 is proud to have them as part of the JET authorised distributor network.”

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